Myth #1: It’s difficult to have a category and product pages

So, misconception number one – and this is a major one right now, because we know how important it is to incorporate direct links into product and category pages for increased search visibility.

But the first misconception I’d like to dispel today is that adding these links to product and category pages is difficult. That is, in truth, absolutely false. It is very likely that you will be able to do so. All you have to do now is make sure you’re giving people a compelling reason to link.

Myth #2: Only no-follow links are provided by top-tier news sites

Let me tell you something: this is absolutely wrong. For a variety of different projects, we’ve received various links from top-tier sites from a variety of different writers, journalists, and for a variety of different readers. Being aware of this and being prepared before submitting the campaign is the best way to conquer this obstacle.

There are editorial policies in place inside top-tier blogs. It’s possible that you collaborate with key contacts, webmasters, and authors to figure out what those editorial policies are so that you can balance the needs of internal stakeholders as well as clients.

You must conduct analysis. When you start pursuing individual journalists and writers, look to see if they link. Nine times out of ten, you’ll be able to tell whether there’s a probability of obtaining a link by reading three or four of their previous posts. That starts to give you an idea of how their editorial policies could look and feel. Then, of course, you must be prepared to provide them with a reason to link, which is the most crucial point to remember with this second one. If you need help with this there are many SEO services in Canada that can make your life easier.

You must give them a reason to do so, whether by a good data visualisation campaign, an offer, or some insights on your client’s or your own branded website. You have to offer them something to make them want to use the link in their post.

Myth #3: You can only send pitches early in the morning

This is, once again, a total fabrication. To name a few, some of our most popular campaigns have been presented in the afternoon, after lunch and before the editorial afternoon meeting, and we’ve had some big, huge successes pitching our campaigns on a Friday afternoon if they’re a little bit fun and light-hearted.

As a result, I’d like you to toss the alarm clock out the window. Journalists should not put any pressure on you to get the email into their inbox before 9:00 a.m. actually, at that stage, I would take a step back, do some research, and experiment. Carry out some A/B tests.

Myth #4: Relevancy isn’t king

But today I’d like to dispel the misconception that relevancy isn’t king.

Last month, in February, John Mueller published a short snippet emphasising that having one high-quality, relevant link is the equivalent of having hundreds with a lower DA and less relevancy.

This gives you a better understanding of Google’s direction. That is a clear indication from both John and Google that we should be thinking about relevancy, and the term “content is king” needs to change to “relevancy is king,” because brands will be rewarded and their search visibility will definitely improve as a result of having highly important and high-quality followed links pointing back to the domain.

Myth #5: You can’t ask for a link

You can absolutely request a connection from a webmaster, a writer, or a journalist at a top-tier publication, whoever they are, if they have covered your material, your campaign, your insights, or whatever it was. As I mentioned earlier, not every office, researcher, or journalist will provide you with that connection if you ask for it.

However, if you don’t ask, you won’t get. So, you may receive a no follow link. It’s possible that a link will be added in a couple of weeks, for example. It’s important to conduct yourself in a courteous and respectful manner. Do not be demanding. But if you send a simple, short note to the writer after a piece of coverage or an article goes live, thanking them for their time and saying it’s been great working with them, and then say it’d be great if you could fully credit the brand by including a link to XYZ or whatever your campaign or homepage is, chances are they’ll do one of two things- – tell you no, it’s not what they do or add it in.

Here, there’s a 50/50 chance of success. But it’s worth taking the chance and giving it a shot. These are the top five myths, all of which are still very relevant today. They’re the ones that get a lot of attention on social media. Contact your SEO company Toronto to help you with this while you focus on your bottom line.

If you want to bring visitors flocking to your business website and turn those visitors into customers, you need to give a lot of thought to SEO services. There are companies out there that will undertake search engine optimisation on your behalf and one of them is FATJOE. The company promises a lot but does it deliver? Check out our FATJOE review as we look into all the nooks and crannies to find out.
Who is FATJOE?

FATJOE claims to be one of the biggest outsourced link building and content creation service agencies in the world.

Founded in 2012 the company has come a long way, with more than 100 members specialising in content marketing and link building. The company has provided campaigns to over 5000 worldwide agencies.

They have an exemplary record in delivering on time along with taking pride in a level of customer support that is unrivalled.

The company takes a great deal of pride in the service offered and believe they offer one of the most cost-effective and scalable services. This is why they offer a 100% money-back guarantee if you are not totally satisfied.

So, let’s take a look into what is actually offered.
What does FATJOE offer?
FATJOE promises to deliver better SEO and they do this by offering a wide range of services to back this up.

On their website, it claims they offer “SEO services built to be resold”. Their services have been designed specifically for marketing teams and agencies and they claim more than 5000 agencies and teams rely on their services.

These services include:

Blogger outreach;
Niche editing;
Local business citations;
Distribution of press releases;
Infographic outreach;
Outreach boost;
Multilingual outreach;
Content writing;
Infographic design;
Blog description writing;
Blog 2 video.
Now let’s take a more in-depth look into these services in our FATJOE review.
Outreach for bloggers
We took an in-depth look into the outreach for bloggers service. It is claimed to be the number 1 blogger outreach service, but is it?

It is easy to get started, just click on the package that suits your requirements. You then go onto to provide your details along with the number of sites you want to outreach to, anchor text and such.

There are actually three different stages to the outreach for bloggers service; these are the outreach stage, content stage and finally, the placement stage.

The outreach stage is the ordering part as described above. The content stage is where you pick the length of content you want. While you can choose from 500 words, bear in mind that Google does seem to favour long-form content, 1000+ words.

FATJOE offers a range of packages (see the graphic below), these range from low through to premium plus.

Gain higher search engine ranking through outreach for bloggers
Reaching out allows you to share your content with others and get higher rankings in the search engines. Long-form content is a great way of achieving this as it allows you to cover a topic comprehensively. Not only does this help readers, but also Google loves it.

Finally, there is the placement stage. Content is placed that is well written and unique and includes your anchor text and link.

Outreaching is a very tool for boosting rankings in search engines and therefore bringing in more visitors and FATJOE seems to do it extremely well.

The benefits to going with this professional service include:

The company only secures placements they have genuinely outreached to;
Your links are in the flow of the content and read naturally;
The written content is unique and of high quality;
Fatjoe only outreaches to websites and blogs with high domain authority so you can be sure the links are high quality;
Duplicate placements per domain are avoided.
The advantages to putting your outreach in the hands of professionals include:
Less stress on you and saving time compared to doing it yourself;
You know that the outreach is only to quality sites;
Sites have high domain authority;
Links are in the content, not just at the bottom in the author box.
Niche editing
The niche editing service seems to be a lot like the blogger outreach service in that it has an outreach stage, content stage and placement stage.

In the first stage, you give FATJOE the target URL and anchor text and the team searches the internet for blog posts. They check any opportunities and then get in touch with the owner of the blog to talk about how they can add value to the post.

Content writers will then enhance the posts, adding in relevant quality content, to add value and include your link naturally in the content.

You then look over the niche edit placements from your dashboard.
Press release distribution service
When you release new products and services on your website or in-store, you need the people out there to know about them. One great way is to release a press release and Fatjoe offers a press release distribution service.

FATJOE can syndicate your press releases over more than 350 new outlets and an amazing 100,000 plus journalists to get your new product/service out there.

The company offer a while press release distribution service, including the writing of the release itself and the distribution.
Unlimited revisions of press releases
They have a professional team of writers who specialise in the writing of press releases. These professionals craft your release professionally and amazingly, Fatjoe offers unlimited revisions of your press release until you are totally happy with it.

The company will then post your release across their network and you can see all publications and where it was posted on the web, plus being able to see a report from your dashboard.

The benefits to taking advantage of the Fatjoe press release distribution service is:

Instant online news;
Natural promotion;
Professionally written press releases;
Press releases lead to an impression of you being a leading authority;
Access to a live white label publication report.
Infographics
Let’s face it; infographics go a long way to encourage visitors to browse your content, read your articles and go on to make a purchase.
FATJOE offer an infographic outreach service to ensure you get only high-quality infographic links. Their submission service includes the writing of a description to go with the infographic of between 100 and 300 words.

The service also includes you being able to monitor the progress of placements, plus the option of exporting a report for white labelling.

The many benefits of using the company’s infographics outreach service include:

Driving targeted visitors;
The chance of infographics going viral;
Gaining trusted brand links;
Gaining brand credibility.
Content writing services
They say content is king but is FATJOE the king of content?
Well, in our FATJOE review we think so. Quick high-quality content is promised for competitive pricing and we have to say we are impressed with the prices quoted.

The content is written by in-house content writers and these writers are used by many brand names, agencies and SEOs.

Ordering content is easy and it can be done using your own dashboard. Simply choose to “order content”, then choose how long you want your content to be, taking into account that long-form content is more liked by Google and other search engines, than shorter content.

Fatjoe then chooses the most suitable copywriter, from their large stable of writers. The writer then goes on to review and research to be able to meet the brief’s requirements and write high-quality content.

Copywriting experts then proofread the content to ensure it is high quality and you can view and read the content before signing off on it.

The many benefits of choosing Fatjoe for content creation include:

High-quality content is written by UK/US native writers;
Magazine quality articles;
Small pieces of content completed in just a couple of days;
Writers are pre-vetted for experience and quality;
Content is competitively priced.
Should you choose FATJOE?
So, there is our FATJOE review. We have taken an in-depth look into all of the services offered by the company, so do we recommend you choose them and if so why?
This SEO company offers a full range of services, indeed everything you could want if you want to attract more visitors to your site along with gaining higher Google rankings. You don’t have to choose a content creation service for your written content, then have to search for another company that offers link building, outreach and so on. Fatjoe does it all in one.

So, does the company deliver better SEO? We think so and give this company our seal of approval and you have nothing to lose as you get a 100% money-back guarantee.

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